How did this make an impact?

  1. I am grateful to Pastor Rick Warren and all others in for every articles that writes it helps us to grow more with understanding of the facts. I want to ask if I announce in the church openly that if any believer win a soul the church will pay $50 or $100. Is this advisable to say that ?

    • No, I would definitely NOT say that. I know that your heart is in the right place, but we should never connect money to evangelism. For one thing, the people in your church can’t actually make anyone become a believer. All they can do is present the gospel and leave the results to the Holy Spirit. So I would not do that. Just remind them of the eternal benefits for the people they share Jesus with and for themselves.

  2. One of my biggest pet peeves is budgets and vision not matching up. If leaders say one thing and yet do another, that isn’t good.
    The other element I like about your article is the ineffective use of the word “need”. I stopped using the word “need” when recruiting and started making myself prove, with fruit and passion, that what we were doing would be an amazing adventure for all who choose to join us. Consequently we had way more people involved in many new facets of children’s ministry than they ever had before.

    Just read an old book called “Church for the Unchurched” by George G. Hunter III. It shows how Saddleback’s methodologies were/are so effective at reaching and keeping and launching people. Thank you for being true to what God told you to do, way back then, and that you have stayed the course, been consistent and have much fruit.

  3. Really respect this article! It’s hard to see “advertising” as fulfilling a purpose for God, but it really can!

    For any of you who are growing a church or ministry – where else have you seen the best results for your money?

  4. One effective way to spend money to reach your community is to invest in small groups. It’s a lot of bang for the buck because it doesn’t really take a lot of money. Here’s a great book about how God can use small groups to reach the world: “ONE: Unfolding God’s Eternal Purpose House To House” available @