Facebook is one of the most useful tools a pastor or church leader can use to connect with people. But you can do so much more than post church announcements. The following are 7 Effective Ways Pastors And Churches Use Facebook To Grow The Church.
Before I address Facebook specifically, as a gift to readers of this site, click HERE or on the image to the left for a wonderful FREE Ebook from my friends at Church Fuel on how churches can use content marketing in general to better reach their communities.
Now, onto the 7 ways you can use Facebook to grow your church:
- Post Engaging Content – One of the best ways to grow your social influence is to post engaging content on Facbeook. Announcements are not naturally engaging, so be careful treating Facebook like a digital church bulletin. When your posts are engaging, people will naturally share. But every now and then, make an intentional effort to ASK them to share. Lifepoint Church in Fredricksburg Virginia does this really well.
- Promote Your Community’s Events – Your Facebook page shouldn’t be all about the church. Share events and content from your community…