Who Invented Social Media? God Did.

Creation of Adam

God invented social media. I know that might sound like a crazy claim, but I have a biblical basis for believing this. So I’m primarily speaking to those who believe with me that God is the creator presented to us in the biblical book of Genesis. Social media seems like a new term. Many people […]


5 Big Ideas About Shooting a Video About Someone’s Life Change

Phil Cooke at ORU

No matter what video projects you produce, sooner or later you’ll shoot someone’s testimony about how their life was changed. It might be due to God, an experience at church, being the recipient of a nonprofit’s work, or even a consumer product – but whatever it is, it can be a powerful moment on camera. […]


One Thing That Will Increase Your Online Influence

Lone Guy

Most bloggers, pastors, leaders and influences want to have an online influence. Not for their own glory or attention, but because they see an opportunity to inspire others toward positive change, and to share the Gospel with hundreds, thousands and even millions of readers. These people pour their lives, energy, time and even resources into […]


Leading Change and Sharing Christ in a Digital Culture

Bobby Gruenewald

Bobby Gruenewald and YouVersion Bible App It’s not often that a local church leader is listed by Fast Company magazine as one of the 100 Most Creative People in Business.  But that’s exactly what happened in 2011 to Bobby Gruenewald, innovation leader, pastor, and a member of the Directional Leadership Team at LifeChurch.tv, based in […]


4 Ways to Improve Your Online Campus

Church Online

I received an interesting note from Joe Hayes, head of the TV and video ministry at Redemption World Outreach Center in Greenville, South Carolina. At Redemption, the Sunday online worship service is succeeding way beyond expectations. Since so many churches have an online video feed of their live service on Sunday – and yet very few do […]


There’s a Big Difference Between “Opinions” and “Ideas”

Opinion

The world turns on the power of ideas, and yet the social media world seems very often to revolve around shallow opinions. Social media platforms like Facebook, Twitter, Pinterest, and others encourage a 24/7 barrage of opinions on every subject imaginable. In my book “Jolt” I reveal that the average employee spends up to 40% of his or […]


How to Use Social Media In a New Church Plant

Wires

There is a formula for launching a church in America. Collect lots of money. Spend lots of money getting the word out. Turn the big crowd of strangers into a church. It’s easy… if you have lots of money. But c’mon, church planters are hackers by nature right? It’s possible to get the word out […]


Ignore the Power of Media at Your Own Peril

Freedom House Controversy

Recently, Freedom House Church in Charlotte, North Carolina was confronted by the incredible power and influence of the media. When a member of the church’s leadership team sent an email to the congregation asking for “only white people” to greet at its front doors in an effort to “bring [the church's] racial demographic pendulum back to mid-line,” […]


5 Ways To Prepare for Any Conference or Networking Event

photo: Creative Commons, Dell Inc.

My position affords me the opportunity to meet influential church leaders, thinkers, and writers. One such leader is Leonard Sweet. One day, as I made a trip to the airport with him, he said something I refer back to often: “The greatest distance between any two numbers is 0 and 1.” It struck me as […]


How To Find Your Social Media Voice

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Finding your authentic voice in social media isn’t that different from traditional media. I had a client once who was a TV host. The problem was, as soon as the red light came on the camera, he became a completely different person. His voice got deeper. His style became bigger. He was more over the top. The problem was […]


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